Investing Your Donation
The Another Mother project is based around our ‘Lift Model’ which enables us to take a one-off donation to set a woman up for life rather than making her dependent on monthly handouts. This one-off donation will create independence which means a woman can stand on her own feet and earn an income which in turn means she can take care of providing food, shelter and education for herself and her family.
For each country we tailor our projects to see what will fit with the women, society and culture. Somalia is one of the poorest countries in the world and has limited window of opportunities for women in every sense, it has a poverty rate of 73% due to unstable governance and the constant threats to food and water security. Many IDP who lack basic food and shelter are women and children. The Another Mother project is designed to generate an income instantly in conjunction with sufficient training provided. For the women of Mogadishu, we chose the retail kiosk project. This project has been designed in-house to take women off the streets and making them into businesswomen overnight.
The kiosk project consist of:
Custom built kiosks
Appropriate stock items
Training (buying and selling, profit forecast, budgeting etc.)
Selected locations for the kiosk for ease, security and comfort of the women
Each woman is selected because of her dire situation due to not having any support to financially uphold her family. The custom-made kiosks have been rolled out in Mogadishu and have a high success rate. The women of Somalia are making a healthy profit, have escaped the dark poverty trap and have hope, an income and a future.
This project is designed to build women, many of the women who are selected have little confidence due to the hardships of life, Fadowsa, a beneficiary said, “I felt a lot of anxiety and worry as I did not know how to feed my children or how I was going to pay the rent every month. Often the children would go to bed hungry as I could not afford to feed them, but now I feel at ease and I am happy.”
With your one-off donation we aim to make a lasting change in the lives of women for generations to come, surely this is the best form of charity. Sunny Bahia, Forgotten Women
The Another Mother project has been formulated for success, please do continue to support this project and create meaningful change for humanity. It costs a one of donation of £600 to build, fully stock, transport and train the women. Your donation will be invested not only in a woman but an entire generation to come.